More than 80% of marketing is taking place online in the age of social media.

It’s true, marketing and advertisements run the world. And in a time when the entire world is fitted and accessible with a device that fits into your pocket, it is not such a shocker when we tell you that more than 80% of marketing and advertisements that you see are taking place on Social Media.

Think of all the sponsored posts you see on your Facebook and Instagram, or the ads on youtube, and you’ve understood the most in-your-face obvious forms of digital marketing. Now think of the online campaigns from popular Facebook pages, product placements in the posts of fashion and youth icons, branding deals, etc., and you’ve come to a slight understanding of the more subtle form of digital marketing on social media.
Social media platforms such as Twitter, Facebook, Instagram, Snapchat, are the breeding ground and have become the modern day market. The biggest change that the realm of technology has brought about in the world is the way business is carried out. In the first couple of decades, we’ve seen physical markets get overshadowed by the online marketplace. Big players like Amazon, Flipkart, Alibaba, etc. have simply transformed the way people run business. It is easier to reach more people online via the internet than it is to get people to physically come to your shops.

Such has been the power of online marketing platforms and the growing trends of social media that physical markets are already shrinking and are set to disappear by the end of the decade. However, with the advent of digital media and social media platforms, the entire process has moved online. With just a click of your finger, you can purchase anything from pins to planes.

This is why the quest for effective digital marketing is more like a short race. Digital marketing firms offer a lot of services to all kinds of businesses and individuals and now is the time to make the best use of these.

You’ll be glad to know that Shamoor is growing to be one of India’s leading digital marketing firms that has already helped hundreds of businesses grow using social media. And you can check out our services here and get in touch with us to help your business reach it’s best potential and audience.